Nowadays there are not only more and more productions, but also more and more companies competing with each other.

A jingle can help here.

With the right sound concept, audio productions such as sound brands, jingles, intro and outro music (...) can be created that match the company's image and, if desired, are in line with each other in terms of sound and music.

It sounds abstract at first, but almost everyone knows the five piano notes of the Telekom jingle, the Hornbach song or the heartbeat-like Audi sound. And everyone knows the intro music of their favorite series and is emotionally attached to it.

A recognition effect or unique selling point is worth its weight in gold and can help enormously to establish a brand/format, etc. 
But not only brands, but also regular formats of any kind (speeches, talks, events, interviews, live reports, etc.) benefit from a striking acoustic introduction and / or ending.